10 principles of organisation design

These fundamental guidelines, drawn from experience, can help you reshape your organisation to fit your business strategy. A global electronics manufacturer seemed to live in a perpetual state of re-organisation. Introducing a new line of communication devices for the Asian market required reorienting its sales, marketing, and support functions. Migrating to cloud-based business applications called for changes to the IT organisation. Altogether, it had reorganized six times in 10 years.

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